Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Features behind-the-scenes look at Coca-Cola's design-led strategy for growth. This title shows how any business can use the same approach to get to the next level. Meer
Modern leadership is about shaping the social process of engagement, strategizing and decision-making so that workers can create immeasurable value. This book is about what executives can do to transform the thinking of those around them. Meer
The personal brand, like commercial brands, can become a means of affirming identity, highlighting ability and establishing reputation. Successful, stand-out people build their personal brand and make it count in their professional and personal lives. Meer
In The Woman's Place is in the Boardroom the authors put the business case for more women on company boards. In the next book they explained how to achieve it. Meer
Written by the author of Our Iceberg is Melting That's Not How We Do It, this book tells the story of a clan of meerkats who live in the Kalahari. Well organised and efficient, the colony enjoys many years of successful growth, until it suddenly comes under threat from a new form of predator and is forced to rethink its organizational structure. Meer
Presents an ultimate theory of knowledge-based management and organizational knowledge creation based on empirical research and an extensive literature review. Meer
Organizations struggle to be strategically prepared for unexpected change. What if change cannot be anticipated with any degree of certainty? What can organizations do to become more strategically prepared? Meer
The book provides a thorough analysis of strategy formulation at country and company level in Arab countries and corporations. It also deals with the issue of entrepreneurial initiative in Arab countries and issues actual practice of entrepreneurship. Meer
Taking its theme from the fifth annual Studying Leadership conference held at Cranfield School of Management, this work offers new formulations of the concept of leadership. Meer
Taking it theme from the fifth annual Studying Leadership Conference held at Cranfield School of Management, Leadership Learning explores the challenge of learning and developing leadership in the 21st century. Meer
Management has failed; its successor is leadership. Can leadership fulfil the promises that are made in its name? This book is written for those charged with being leaders, and uses poststructuralist theory to provide a language for the confusions and uncertainties that leadership can often bring. Meer
This book is about the "leadership illusion"; the habit of writers, researchers and leaders, when considering causes of success or failure, to focus mainly on the individual and often the context but rarely both. Meer
Facilitation can provide a key route to creating buy-in to the need for change and associated change initiatives. But, this only happens when facilitation is used in the right way. Meer
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