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This book provides essential insights on the adoption of modern software engineering practices at large companies producing software-intensive systems, where hundreds or even thousands of engineers collaborate to deliver on new systems and new versions of already deployed ones. Meer
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer
This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. Meer
This book focuses on the process of creating and educating innovation leaders through specialized programs, which are offered by leading academic schools. Meer
This book introduces a new notion of replacement in maintenance and reliability theory. Replacement Overtime, where replacement is done at the first completion of a working cycle over a planned time, is a new research topic in maintenance theory and also serves to provide a fresh optimization technique in reliability engineering. Meer
This monograph provides a methodological approach for establishing demand-oriented levels of energy transparency of factories. The author presents a systematic indication of energy drivers and cost factors, taking into account the interdependencies between facility and production domains. Meer
Maximising reader insights into the theory, models, methods and fundamental reasoning of design, this book addresses design activities in industrial settings, as well as the actors involved. Meer
This publication is in collaboration with the University of Buckingham and is the result of a combined research and review process carried out by the three Editors who belongs to the University of Ferrara, Italy, the University of Buckingham, UK and Swansea University, UK. Meer
The book is one of the first to focus on responsible leadership in the contemporary Asian century context. It adopts a unique context driven social innovation based responsible leadership approach to explain how context can impact and shape the theory and practice of responsible leadership. Meer
This volume investigates the interdisciplinary and cross-cutting challenges in the risk analysis of natural hazards. It brings together leading minds in engineering, science, philosophy, law, and the social sciences. Meer
This book opens the “black box” of software sourcing by explaining how dynamic software alignment is established and how it impacts business performance outcomes. Meer
This volume includes the full proceedings from the 2012 World Marketing Congress and Cultural Perspectives in Marketing held in Atlanta, Georgia with the theme Thriving in a New World Economy. Meer
This book examines education in entrepreneurship through an action-learning environment that uses educational innovation tools. It explores various education tools, technology tools and pedagogical methods being implemented into university curriculums around the world. Meer
This insightful management book introduces an inspirational new ethics-oriented approach to business and leadership for current and future leaders. It argues that the challenges of today's global era require a new, more holistic and ethical leadership approach than conventional concepts suggest. Meer
This volume explores the field of transport sector development. Derived from the 2015 TranSopot conference held in Sopot, Poland, it discusses current trends, issues, and research on the topic. Meer
This book presents the latest key research into the performance
and reliability aspects of dependable fault-tolerant systems and features
commentary on the fields studied by Prof. Meer
In
this book, leading CEOs, CIOs and experts from international corporations
explore the role of digitalization and cloud-based processes as the main
business drivers of the 21st century. Meer
The book at
hand gives an overview of the state of the art research in Computational
Sustainability as well as case studies of different application scenarios. Meer
This book aims to address how nanotechnology risks are being addressed by scientists, particularly in the areas of human health and the environment and how these risks can be measured in financial terms for insurers and regulators. Meer
This book discusses the differences between consumer marketing and industrial marketing, as well as the challenges faced when putting each into practice. Meer
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