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Advanced Information Systems Engineering

paperbackEngels9783030494346 3-6-2020

This book constitutes the refereed proceedings of the 32nd International Conference on Advanced Information Systems Engineering, CAiSE 2020, held in Grenoble, France, in June 2020. Meer

60,99

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Smart Business: Technology and Data Enabled Innovative Business Models and Practices

paperbackEngels9783030677800 31-1-2021

This book constitutes revised selected papers from the 18th Workshop on e-Business, WeB 2019, which took place in Munich, Germany, in December 2019. The purpose of WeB is to provide a forum for researchers and practitioners to discuss findings, novel ideas, and lessons learned to address major challenges and map out the future directions for e-Business. Meer

60,99

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Vincent G. Duffy

Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management. Posture, Motion and Health

paperbackEngels9783030499037 7-6-2020

This two-volume set LNCS 12198 and 12199 constitutes the thoroughly refereed proceedings of the 11th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, DHM 2020, which was supposed to be held as part of the 22st HCI International Conference, HCII 2020, in Copenhagen, Denmark, in July 2020. Meer

60,99

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Peter Gentsch

AI in Marketing, Sales and Service

paperbackEngels9783030079048 12-1-2019

AI and Algorithmics have already optimized and automated production and logistics processes. Now it is time to unleash AI on the administrative, planning and even creative procedures in marketing, sales and management. Meer

64,64

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Advances in Digital Marketing and eCommerce

paperbackEngels9783030475949 7-5-2020

This book highlights the latest research presented at the first Digital Marketing & eCommerce Conference (Barcelona, Spain, June 2020). Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, social branding, business model, user privacy, and more. Meer

120,99

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Susan Crossman

Content Marketing Made Easy

PaperbackEngels9781988058023 20-10-2015

28,81

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Steve Hedley

Law of Electronic Commerce and the Internet in the UK and Ireland

PaperbackEngels9781859419731 2-3-2006

'Internet law' and 'electronic commerce law' are new entities and as such there is some difficulty in defining this rapidly changing area of the law. Scholars are divided as to whether it is a subject in its own right or part of a broader area and there is also debate concerning its status as a new law or as old law which needs interpreting in a new way. Meer

77,80

Verwachte levertijd ongeveer 11 werkdagen

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HCI in Business, Government and Organizations. Interacting with Information Systems

paperbackEngels9783319584805 13-5-2017

This 2-volume set constitutes the refereed proceedings of the 4th International Conference on HCI in Business, Government and Organizations, HCIBGO 2017, held as part of the 19 International Conference on Human-Computer Interaction , HCII 2017, which took place in Vancouver, Canada, in July 2017. Meer

60,99

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Kilian Stoffel

The Application of Fuzzy Logic for Managerial Decision Making Processes

gebondenEngels9783319540474 12-4-2017

This book addresses the latest research and applications of fuzzy management methods for business decisions. It showcases a broad set of applications and discusses topics such as measures for the quality of analytics outcomes in big data environments; how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information; new personalization concepts enabled by fuzzy logic for the offering of customized products and services especially in the electronic market; and lastly the application of fuzzy analysis for executives using natural rather than computer language. Meer

60,99

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Measurement, Modelling and Evaluation of Computing Systems

paperbackEngels9783319749464 25-1-2018

This book constitutes the proceedings of the 19th International GI/ITG Conference on Measurement, Modelling and Evaluation of Computing Systems, MMB 2018, held in Erlangen, Germany, in February 2018. Meer

60,99

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Inventing the Cloud Century

gebondenEngels9783319611600 15-8-2017

This book combines the three dimensions of technology, society and economy to explore the advent of today’s cloud ecosystems as successors to older service ecosystems based on networks. Meer

102,99

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Economics of Grids, Clouds, Systems, and Services

paperbackEngels9783319619194 4-7-2017

This book constitutes the refereed proceedings of the 13th International Conference on Economics of Grids, Clouds, Systems, and Services, GECON 2016, held in Athens. Meer

60,99

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Oliver Busch

Programmatic Advertising

gebondenEngels9783319250212 21-1-2016

This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media. Meer

90,99

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E-commerce Platform Acceptance

gebondenEngels9783319061207 23-6-2014

This book aims to offer a comprehensive overview of the issues facing organizations when deciding whether to accept e-commerce as a platform for business. Meer

120,99

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HCI in Business, Government and Organizations. Supporting Business

paperbackEngels9783319584836 13-5-2017

60,99

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Electronic Commerce 2018

gebondenEngels9783319587141 3-11-2017

This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. Meer

216,99

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Bernardo Nicoletti

Agile Procurement

gebondenEngels9783319610818 2-10-2017

This book is the first of two volumes presenting a business model to add value through Procurement. Including several case studies of successful implementation, it demonstrates how the increasing complexity of the business environment requires a significant intervention on the management of processes and information within individual organizations and through inter-company relations. Meer

227,30

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Peter Gentsch

AI in Marketing, Sales and Service

gebondenEngels9783319899565 7-11-2018

64,64

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E-Business. Digital Empowerment for an Intelligent Future

paperbackEngels9783031322983 9-5-2023

The two-volume set LNBIP 480 and 481 constitutes the refereed proceedings of the 22nd Wuhan International Conference, WHICEB 2023, held in Wuhan, China, in May 2023. Meer

90,99

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Trust, Privacy and Security in Digital Business

paperbackEngels9783319229058 13-8-2015

This book constitutes the refereed proceedings of the 12th International Conference on Trust, Privacy and Security in Digital Business, TrustBus 2015, held in Valencia, Spain, in September 2015 in conjunction with DEXA 2015. Meer

58,60

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